1. The New Digital Journalism, Cyberjournalism or Web Journalism: definition and main characteristics
  2. New digital media: a window to the future
  3. Digital convergence of the audiovisual world: multimedia content and the media
  4. New opportunities and risks in the digital communication landscape
  5. Key success factors for the new journalist of the 21st century
  6. Professional Competences of Journalists in the Digital Age
  7. Social Media Editor, Multimedia Reporter, Community Manager, AdSense Manager, Business Executive: new job prospects and career opportunities linked to online communication.
  8. Brand journalism: Brand journalism and Newsjacking
  9. The Digital Marketplace: Users and e-Consumer
  10. Prosumer and Crossumer
  11. Promoted Content: content promotion and advertising insertion
  12. Customer development: Implementation of business ideas

  1. State-of-the-art resources and tools at the service of the digital journalist
  2. Digital editing tools, news and text editors
  3. Interactive multimedia tools
  4. Dynamic platforms and applications for working with graphics
  5. Tools for search, content analysis and tag tracking
  6. Video converters and animated GIF generator
  7. Multimedia editing and grammar correction apps for iOS, Android, iPhone and iPad
  8. Applications and tools for content development in data journalism
  9. Maps and Geographic Information Systems (GIS)
  10. Screen scraping Reverse engineering techniques
  11. Programming languages
  12. Database management
  13. Applications for effective storage, visualisation and manipulation of data
  14. Other tools at the service of digital journalism

  1. Journalism and social media
  2. Advantages and disadvantages of using social networks
  3. Tips for journalists on social media
  4. Bookmarking: social bookmarking
  5. Resources for audience analysis and measurement in social networks
  6. Social Networking on Mobile
  7. Mobile journalism and Apps, essential tools
  8. Photo applications for Android

  1. Definition of communication
  2. Elements and characteristics of communication
  3. Communicative theories according to context
  4. Communication barriers
  5. Communicative typologies

  1. Conversation skills
  2. Listening process
  3. Importance of empathy in communication
  4. Reformulation of communications
  5. How to achieve unconditional acceptance
  6. The ability to personalise
  7. Confrontation in communication

  1. The radio
  2. Television
  3. The debate
  4. The interview
  5. Preparation of oral presentations in different media

  1. Characteristics of radio language
  2. Information spaces
  3. Radio news genres
  4. Genres of opinion
  5. Delay of news events
  6. Listener participation
  7. The language of informative texts

  1. Organisational transformation
  2. Editorial line of the media
  3. Audience characteristics
  4. Territorial coverage

  1. Sport
  2. Values in sport

  1. Introduction of sport in society
  2. Social dimension of sport
  3. The social study of sport

  1. Athletics
  2. Swimming
  3. Badminton
  4. Judo
  5. Tennis
  6. Rhythmic gymnastics
  7. Artistic gymnastics
  8. Aerobics
  9. Volleyball
  10. Basketball
  11. Football
  12. Handball

  1. Conceptualisation of the sports caster
  2. Introduction to eSports
  3. Characteristics of the sports caster
  4. Current events in the eSports commentator industry
  5. Common terminology
  6. Platforms where eSports are discussed